Vinaytosh is a marketing
professional with demonstrated abilities to manage and market a product through
its lifecycle - planning, analysis, design, project management and improvement
phases. He has worked at Edfora, a social networking company in the education
sector, as the Vice President Marketing and played a major role in creating
widespread awareness for the product on both the demand and the supply side, in
a short period of time. Innovation in marketing is his forte. In the past he
has worked as a marketer for popular brands like Lladro, Rosenthal, BoConcept,
The Comedy Store, Religare Art and Jindal Ispat.
Vinaytosh has wide ranging
interests in Web Analytics, Market Research and Business Analytics and some of
his research papers have been published in International publications of ICTIM,
ISTD, NICOM and AIMA. He has been a guest lecturer at IMT –Ghaziabad and
IMI-Delhi and delivered lectures on topics such as Product Development and
Digital Marketing. He is an MBA in Marketing and Operations and holds a B-Tech
degree from IIT-BHU.
He is also an avid reader and
enjoys writing poetry and doing theatre.